{"id":1848,"date":"2017-01-26T15:44:41","date_gmt":"2017-01-26T14:44:41","guid":{"rendered":"http:\/\/2017.bordeaux.wordcamp.org\/?post_type=wcb_session&#038;p=1848"},"modified":"2017-01-27T23:43:18","modified_gmt":"2017-01-27T22:43:18","slug":"les-points-importants-pour-un-seo-pertinent-avec-wordpress","status":"publish","type":"wcb_session","link":"https:\/\/bordeaux.wordcamp.org\/2017\/session\/les-points-importants-pour-un-seo-pertinent-avec-wordpress\/","title":{"rendered":"Les points importants pour un SEO pertinent avec WordPress"},"content":{"rendered":"<p>Nous allons aborder les points importants \u00e0 optimiser pour obtenir un bon r\u00e9f\u00e9rencement avec WordPress, donc une meilleure visibilit\u00e9 sur Google.<\/p>\n<p>Avant de parler optimisation, nous verrons pourquoi il est important d&rsquo;utiliser WordPress et pourquoi nous ciblons le moteur de recherche Google.<\/p>\n<p>Ensuite nous aborderons les diff\u00e9rentes optimisations \u00e0 r\u00e9aliser :<br \/>\nLa structure technique : configuration de WordPress, ce qu\u2019il faut \u00e9viter, le th\u00e8me int\u00e9gr\u00e9, l\u2019h\u00e9bergement,\u2026<br \/>\nLes contenus : les mots cl\u00e9s et la longue tra\u00eene, la page d&rsquo;accueil, les m\u00e9ta-donn\u00e9es, les balises ALT,&#8230;<br \/>\nLa popularit\u00e9 : techniques pour g\u00e9n\u00e9rer des liens, savoir d\u00e9tecter si un lien est de qualit\u00e9 ou pas, surveiller ses liens, les achats et strat\u00e9gies de liens,\u2026<\/p>\n<p>Je vous recommanderai \u00e9galement quelques modules indispensables et des outils pour am\u00e9liorer votre SEO.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nous allons aborder les points importants \u00e0 optimiser pour obtenir un bon r\u00e9f\u00e9rencement avec WordPress, donc une meilleure visibilit\u00e9 sur Google. Avant de parler optimisation, nous verrons pourquoi il est important d&rsquo;utiliser WordPress et pourquoi nous ciblons le moteur de recherche Google. Ensuite nous aborderons les diff\u00e9rentes optimisations \u00e0 r\u00e9aliser : La structure technique : [&hellip;]<\/p>\n","protected":false},"author":388646,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1489845600,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[1889],"footnotes":""},"session_track":[1021990],"session_category":[],"class_list":["post-1848","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-brisbane"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p873k8-tO","session_date_time":{"date":"18 mars 2017","time":"15:00"},"session_speakers":[{"id":"1889","slug":"nicolas-creanico","name":"Nicolas CreaNico","link":"https:\/\/bordeaux.wordcamp.org\/2017\/speaker\/nicolas-creanico\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/bordeaux.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1848","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bordeaux.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/bordeaux.wordcamp.org\/2017\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/bordeaux.wordcamp.org\/2017\/wp-json\/wp\/v2\/users\/388646"}],"version-history":[{"count":7,"href":"https:\/\/bordeaux.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1848\/revisions"}],"predecessor-version":[{"id":2026,"href":"https:\/\/bordeaux.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1848\/revisions\/2026"}],"speakers":[{"embeddable":true,"href":"https:\/\/bordeaux.wordcamp.org\/2017\/wp-json\/wp\/v2\/speakers\/1889"}],"wp:attachment":[{"href":"https:\/\/bordeaux.wordcamp.org\/2017\/wp-json\/wp\/v2\/media?parent=1848"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/bordeaux.wordcamp.org\/2017\/wp-json\/wp\/v2\/session_track?post=1848"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/bordeaux.wordcamp.org\/2017\/wp-json\/wp\/v2\/session_category?post=1848"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}